Optimizing Human Happiness Through Science
JOYD Foundation
The JOYD Foundation is the charity arm of our brand and an ACNC-registered charity. 100% of donations go directly to health promotion, mental health initiatives, free optimisation resources, and suicide prevention.
Our aim is to create a lasting global impact on human happiness and suicide prevention. To achieve this, we work with leading researchers and individuals to build a practical, science-backed roadmap for human health and optimisation. All resources and findings are shared freely with the public.
For full transparency, we publish all use of funds on the ACNC website.
JOYD Health
We engineer science-backed supplements to help you move, feel, and perform better. Every ingredient we use is selected based on strong scientific evidence for its intended purpose. We publish the studies linked to each ingredient and only use dosages based on these studies.
All our supplements are manufactured right here in Australia. 20% of our profits are donated to a different mental health charity each month. We believe positive change is made by people joining together as a community to take action.
Health Promotion Focus Areas
Promoting exercise as a frontline defence for mental health
Strengthening social connection and reducing loneliness
Sharing health information freely from experts and inspirational people
Education on nutrition and lifestyle factors that support mental health
Building purpose, meaning, and long-term life satisfaction
Meet Our Team
Johnny Debnam
Founder & Director
Ryan Chatfield
Director & JOYD Foundation Board Member
Ryan Chatfield is a filmmaker and creative strategist.
Ryan Chatfield
Director & JOYD Foundation Board Member
Nicole Hann
JOYD Foundation Board Member
Nicole Hann is a Counselling Psychologist and board member of the JOYD Foundation
Nicole Hann
JOYD Foundation Board Member
Our Values
Scientific Integrity
Every claim we make is backed by peer-reviewed research. We are teaming up with some of the best minds on our planet to make a global impact on human happiness and suicide prevention.
Free Access
Mental health support shouldn't be a luxury. We offer free resources, free community events, and publish all research findings publicly.
Authentic Connection
We connect with community members who have lived through real world experiences, wellness experts and researchers and share that knowledge freely.